Regional Snapshot
The 41-county High Plains region covers about 39,500 square miles in north Texas, stretching from the Oklahoma state line on the east and north and the New Mexico state line on the west to the Lubbock metro area on the south.
The region includes two metropolitan statistical areas (MSAs): the Amarillo MSA, comprising the counties of Armstrong, Carson, Oldham, Potter and Randall, and the Lubbock MSA, comprising the Crosby, Lubbock and Lynn counties.
Source: JobsEQ®
High Plains REGION VS. TEXAS AND U.S., 2010-2019
Region
3.9%
U.S.
6.3%
Texas
15.3%
Source: U.S. Census Bureau
In 2019, the High Plains region’s estimated total population was 872,000 or about 3 percent of the state’s total population. That marked an increase of 3.9 percent (about 33,000 people) since the 2010 Census.
Average Annual Earnings by Educational Attainment, High Plains Region
Educational Attainment | Number Employed, Region | Average Annual Earnings, Region |
---|---|---|
Less than high school | 62,657 | $39,622 |
High school or equivalent, no college | 91,273 | $45,422 |
Some college or associate degree | 101,540 | $48,961 |
Bachelor's degree or advanced degree | 59,921 | $65,629 |
Sources: U.S. Census Bureau and JobsEQ
High Plains region workers with some college or associate degrees and with stable jobs earn an average of $3,539 more annually than those with a high school degree, while those with at least a bachelor’s degree earn an average of $20,207 more.
From 2009 to 2019, the High Plains region’s employment increased by more than 7 percent, much lower than the state’s total job growth rate. In 2019, the region accounted for almost 3 percent of the state’s total employment.
The High Plains region’s most significant occupations are shown below, sorted by numerical growth during the last five years.
Employment Growth, High Plains Region vs. Texas and U.S., 2009-2019
Note: Figures include private and public sector employees with the exception of active-duty military personnel, railroad employees, religious institution employees and the self-employed.
Sources: JobsEQ and U.S. Bureau of Labor Statistics
Top Occupations in the High Plains Region by Numeric Growth, 2014-2019
Occupation | Number Employed | Average Annual Wages |
---|---|---|
Food and Beverage Serving Workers | 22,581 | $21,000 |
Health Diagnosing and Treating Practitioners | 14,502 | $97,000 |
Agricultural Workers | 10,668 | $25,800 |
Cooks and Food Preparation Workers | 9,035 | $23,000 |
Health Technologists and Technicians | 9,079 | $43,200 |
Note: Data are as of Q4 2019 except wage data, which are for covered employment in 2018.
Source: JobsEQ
In 2019, taxable sales directly attributable to businesses in the region exceeded $11 billion, contributing about 2 percent to the state’s overall taxable sales.
Regional Receipts Subject to Sales Tax
Year | Revenue High Plains Region |
---|---|
2007 | 8.24 billion dollars |
2008 | 9.11 billion dollars |
2009 | 8.10 billion dollars |
2010 | 8.38 billion dollars |
2011 | 9.08 billion dollars |
2012 | 10.01 billion dollars |
2013 | 10.46 billion dollars |
2014 | 11.00 billion dollars |
2015 | 10.34 billion dollars |
2016 | 10.07 billion dollars |
2017 | 10.22 billion dollars |
2018 | 10.80 billion dollars |
2019 | 11.07 billion dollars |
Note: Numbers shown are for reported revenue subject to sales tax and directly attributed to the region.
Source: Texas Comptroller of Public Accounts
The High Plains region is mostly rural with two large urban areas, offering an unusually diverse economy. Its 41 counties have many unique economic conditions and challenges. Potter and Lubbock counties, with the cities of Amarillo and Lubbock, are the region’s economic centers.
The region’s economy reached a high point in 2014, but sales receipts subject to state sales tax in 2019 indicate the regional economy was continuing its upward trend. These economic factors, combined with agriculture’s large footprint in the region, differentiate the High Plains regional economy.
The High Plains Region is one of the Comptroller’s 12 economic regions.
View a complete list of these regions, plus more in-depth county-by-county data.
If you have any questions or concerns regarding the material on this page, please contact the Comptroller’s Data Analysis and Transparency Division.